AI lead response for Australian trades

You're on the tools. Sarah's got the phone.

Sarah answers your calls live — a natural, human-sounding AI receptionist that qualifies the job and books the quote into your calendar while you're still on the tools. Keep your existing number. Miss nothing.

Don't take our word for it — call or text that number. The voice that answers isn't a human. That's the product.

S
Sarah · Watkins Roofing
Answers in two rings · 24/7
Incoming call · 7:42 PM · answered live by Sarah
“Thanks for calling Watkins Roofing, this is Sarah! How can I help you today?”
“Yeah hi — got a leak around the chimney, water’s coming into the spare room when it rains”
“No good — let’s get that sorted before the next downpour. Is the property a house or a unit, and what suburb are you in?”
“House, out in Carindale”
“Perfect. Mick can come take a look Thursday 7:30am or Friday 1pm — which suits?”
“Thursday morning works”
✓ Booked on the call — Thu 7:30 AM · SMS confirmation sent · Owner notified
You can't answer on the roof.And the bloke ringing you doesn't leave voicemails. He hangs up and calls the next number on Google. Now Sarah picks up instead.
Speed wins the job.The first business to answer usually gets the work. Sarah picks up in two rings — at 7am, at 9pm, on a Sunday.
Follow-up is money.Quotes that never got chased are jobs you already paid to win. Sarah follows every lead for 90 days so nothing dies in your inbox.
How it works

From ringing phone to booked job, without you touching it

Strathum installs an AI receptionist into your business — on your existing number or a new one, under your business name, wired to your calendar. Here's a job's journey through it.

STEP 01

The phone rings — Sarah answers

You're mid-job and can't pick up, so Sarah does — live, in two rings, sounding like your best office admin. Caller prefers texting? She handles that too.

"Thanks for calling — this is Sarah! How can I help you today?"
STEP 02

Sarah qualifies the lead

On the call, she finds out the job type, property, suburb and how urgent it is — written straight into your CRM, not a notebook.

Job: Roof leak · Carindale · House · Urgent — captured automatically
STEP 03

The job lands in your calendar

She offers your real availability, books the quote before the caller hangs up, sends reminders so they show — and pings you so you know it's locked in.

✓ Quote booked Thu 7:30 AM · 24hr + 1hr reminders sent
What Sarah handles

Everything between the phone ringing and the job starting

AI voice answeringSarah picks up your calls live with a natural, human-sounding voice — most callers never realise she's AI. Books the job before they hang up.
Missed-call text backLine engaged or caller hangs up early? They get an instant SMS from your number as the safety net — nothing slips through.
24/7 SMS conversationsPrefer-to-text customers get the same Sarah over SMS — questions answered, jobs qualified, nights, weekends, smoko.
Booking + remindersQuotes booked straight into your calendar with 24-hour and 1-hour reminders, so no-shows stop costing you mornings.
90-day follow-up + reviewsDidn't book? Sarah follows up for three months. Job done? Happy customers get a nudge to leave a Google review while you work.
Keep your own numberThe number on your van, your website and Google stays exactly the same — we port it in and Sarah simply starts answering it. Nothing changes for your customers. Prefer a fresh dedicated line instead? Ready on day one.
Packages

Pick how much of the front office you want handled

Starter and Pro are ready today — Growth is on the way. Every package includes a real person — the founder — building and supporting your system. No lock-in contracts.

Founding client offer — first 5 clients only: founding rates locked in and setup fee waived across all tiers. Full build, white-glove onboarding, direct line to the founder.

Starter

Never lose another missed call. The core text-back system every trade business should have.
$497$247/month
$500 setup — waived for founding clients
  • Missed-call text back, instant
  • Sarah — 24/7 AI SMS assistant
  • Lead qualifying into your CRM
  • Calendar booking + reminders
  • 90-day lead follow-up sequence
  • Google review requests
  • Monthly performance report
  • Dashboard with every conversation
Start with Starter
Most popular

Pro

The full AI receptionist. Sarah answers your calls live — and your number comes with you.
$997$497/month
$1,000 setup — waived for founding clients
  • Everything in Starter, plus:
  • Sarah — 24/7 AI voice receptionist, answering calls with a natural human-sounding voice
  • Your existing number ported in — nothing changes for your customers, Sarah just starts answering it
Go Pro
Coming soon

Growth

Every channel covered, the whole front office handled. For businesses ready to scale.
$1,497/month
$1,500 setup
  • Everything in Pro, plus:
  • Facebook & Instagram messaging
  • Website form leads answered instantly
  • Database reactivation campaigns
  • Advanced call handling & transfers
  • Invoice follow-up — unpaid invoices chased automatically
Coming soon
Add-ons — bolt features onto any package as you grow
Voice AI — Sarah answers your calls live +$250/mo Keep your existing number — ported in +$150 one-off Facebook & Instagram +$200/mo Website form connection +$150/mo Google Business Profile messages +$150/mo
Why Strathum

Built in Queensland, by someone from your world

Strathum AI isn't a Silicon Valley template run from overseas. It's built in regional Queensland by a founder who works in mining and blasting — an industry where, like yours, the work happens on site and the phone rings anyway.

We're new, and we won't pretend otherwise. No fake five-star reviews here — that's exactly why our founding clients get the setup free, a system built personally around their business, and a direct line to the bloke who built it. The proof isn't a testimonial. It's the text message Sarah sends you back when you try the number above.

"Every trade business is sitting on a seam of jobs they're already paying to win — they just can't answer the phone fast enough to dig it out. That's the layer Strathum mines."

TylerFounder, Strathum AI · Queensland
FAQ

Fair questions

Will it sound like a robot to my customers?

Call the number at the top of this page and judge for yourself. Sarah speaks with a natural voice, handles interruptions, and gets to the point like a sharp office admin. Most callers have the whole conversation without realising she's AI — and texters get the same treatment over SMS.

Do I have to change my phone number?

No — that's the best part. We can port your existing number in, so the number on your van, website and Google stays identical and Sarah simply starts answering it (small one-off porting fee, takes 2–4 weeks, your number keeps working the whole time). Or take a fresh dedicated line that's ready on day one — it forwards to your mobile and you can call out from it through an app either way.

What if the AI gets something wrong or a customer wants a human?

You see every conversation live in your dashboard and can jump in at any time — the moment you reply yourself, Sarah steps back. She's built to qualify and book, not to quote prices or make promises on your behalf.

How long does setup take?

About a week from sign-up to live. We build the system, load it with your services, suburbs and availability, test it end-to-end, and walk you through the dashboard before anything goes near a real customer.

Am I locked into a contract?

No lock-in. It's month to month — if Sarah isn't catching enough work to pay for herself many times over, you shouldn't keep paying for her, and we'll say so ourselves.

I'm not a roofer — does this work for my trade?

Yes. The system is built per business: your services, your questions, your calendar. Roofing, solar, plumbing, electrical, earthworks — if your jobs start with a phone call you can't answer, it fits.

The next missed call doesn't have to be a lost job

Call the AI right now and hear it answer like a person — or book 15 minutes with the founder and we'll map exactly where your leads are leaking.